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  4. Freshfields advises NiCE on its acquisition of Cognigy
2MIN

Freshfields advises NiCE on its acquisition of Cognigy

Jul 28 2025

Global law firm Freshfields is advising NiCE Ltd. (NASDAQ/TASE: NICE), a global leader in AI-powered customer experience solutions, on its proposed acquisition of Cognigy, a global provider of agentic conversational AI technology.

The combination creates one of the most comprehensive and advanced AI-enabled CX platforms in the industry, empowering enterprises to deploy dynamic conversational agents capable of understanding and mapping intents and making real-time decisions.

Completion of the transaction, which has been announced on July 28, 2025 and values Cognigy at approximately US$ 955 million, is subject to customary closing conditions.

The Freshfields team was led by Partner Lars Meyer (Frankfurt/Berlin) and Counsel Laura Frühauf (Berlin) as well as Principal Associate Christoph Becherer (Berlin) and Associates Sean Tries (Hamburg) and Maximilian von Scheidt (Frankfurt, all Corporate/M&A).

The team further comprised:

Partners: Rafique Bachour (Brussels), Maria Dreher-Lorjé (Vienna, both Competition), Theresa Ehlen (Düsseldorf, Data/IP/Commercial), Thomas Granetzny (Düsseldorf), Lori Goodman (New York, both Employment), Alexander Schwahn (Hamburg, Tax)

Counsel: Tuna Tanik (Brussels, Competition), Uwe Salaschek (Competition and Trade, Berlin), Björn Junior (Hamburg, Tax), Lukas Pomaroli (Compliance and Sanctions, Vienna), Philipp Roos (Data/IP/Commercial, Düsseldorf)

Principal Associates: Marius Li-Yang Stein (Corporate/M&A, Frankfurt), Katharina Reinhardt (Regulatory, Berlin) und Hannes Butz (Finance, Frankfurt), Corin Gittinger (IP, Berlin/Düsseldorf)

Associates: Daniel Metz (Antitrust, Vienna), Jan Niklas Di Fabio (Berlin), Vincent Fischer (Düsseldorf), Lena Klenk (Frankfurt, all Data Law), Yordan Terziev (IP), Seren Alma (both Düsseldorf), Meilun Chen (New York, both Employment), Maria Kern (all Düsseldorf), Julia Sommer (Vienna, both Regulatory), Jan Kothe (Tax, Hamburg), Matthias Wahls (Competition and Trade, Berlin)

Additionally Transaction Lawyer Stéphanie Adriaens (Brussels), Legal Operations Specialist Simon Drcar (Hamburg) and Professional Support Lawyer Selin Russo (Düsseldorf) supported.

Team

Frankfurt am Main, Berlin

Lars Meyer

Partner | Global Co-Head of Tech, Media and Telecoms
Berlin

Laura Frühauf

Counsel
Berlin

Christoph Becherer

Principal Associate
Hamburg

Sean Tries

Associate
Frankfurt am Main

Maximilian von Scheidt

Associate
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